I was recently interviewed on BlogTalkRadio by the SassyLadies about how I’ve integrated my corporate role with mommy blogging. They were primarily interested in understanding the business models that mom bloggers might use to monetize their blogs. But the question I enjoyed most, even though we only spent two seconds on it before we got into the business models was (from the transcript):
Wendy: “Why are women so interested in mommy blogging, women that are home with kids? What are some of the business models?… there are some women that want to look at this from two prongs. They want to be able to do that exchange information, get ideas, ask questions, but then there are those that want to see if they can make this a business even if it’s something very small. What are the opportunities there for women?”
Marcela:” To answer why women do this and why do they jump into blogging if they’re home busy with their kids, I think when we get pregnant, we have to do all of this research. We have to figure out which stroller to buy and we start accumulating all of this information. Your friends know that you really got into stroller shopping, a monitor or whatever it was until you feel like you want to share that with other moms because you’re learning. I think that plants a bug.”
So, first – correction. we know mommy bloggers aren’t just stay at home moms. I wouldn’t be writing otherwise! The point is, that stay at home or not, moms are the busiest souls on earth, and yet we find time for blogging. Are we all nuts or what?! So I ask you… what started you down this path? What planted that bug for you? [Read more...]
